SaaS SEO Agency
Accelerating SaaS Growth
SaaS SEO Results
Dovetail organic traffic
How We 10x Dovetail's Organic Growth
Discover how we scaled Dovetail, a $63M USD Series A funded B2B SaaS company's monthly organic traffic nearly 900% by establishing SEO as a predictable, sustainable growth channel.
In this case study, you'll learn the strategy and tactics we implemented to tackle the core challenge of capturing the markets adjacent to research.
How We 10x Dovetail's Organic Growth
Learn how we grew Cascade, a $29M USD Series A funded B2B SaaS company, through Product-Led SEO.
This case study will show you how we addressed the challenge of creating a category and the strategy and tactics we implemented to achieve a 670% increase in monthly organic traffic + more.
Cascade organic traffic
Dovetail organic traffic
Creating Cascade's Category Through Product-Led SEO
Discover how we scaled Dovetail, a $63M USD Series A funded B2B SaaS company's monthly organic traffic nearly 900% by establishing SEO as a predictable, sustainable growth channel.
In this case study, you'll learn the strategy and tactics we implemented to tackle the core challenge of capturing the markets adjacent to research.
Creating Cascade's Category Through Product-Led SEO
Learn how we grew Cascade, a $29M USD Series A funded B2B SaaS company, through Product-Led SEO.
This case study will show you how we addressed the challenge of creating a category and the strategy and tactics we implemented to achieve a 670% increase in monthly organic traffic + more.
Cascade organic traffic
Disrupting the outdated SEO Agency Model
Other SEO Agencies
Audit approach to SEO and isolates SEO from business challenges.
Top-down approach to SEO addressing core business challenges.
Can't forecast or ladder strategy up to revenue.
Clear forecast and reporting connecting strategy to revenue impact.
Implements same cookie cutter strategies in isolation from business.
Bespoke strategy tailored to your SaaS levers that integrates with GTM approach.
No knowledge of SaaS nuances, taking same approach to every client.
100% SaaS focused agency with highly contextual experience and expertise.
SaaS growth is a foreign language to these generic SEO agencies.
Understand how SEO fits into existing SaaS growth motions and models.
No personal guarantee, junior account manager developing your strategy.
Personal service guarantee, founder developed strategy.
SaaS SEO Services
About Me
I’m Jack Boutchard, the founder of Exalt Growth and an expert in scaling SaaS companies through predictable, high-impact SEO strategies. With a proven track record of driving 10x organic growth, I help startups move from Seed to Series A and beyond using SEO frameworks designed for long-term success, seamlessly integrating with your go-to-market strategy.
My Personal Service Guarantee
At Exalt Growth, you’re not getting a cookie-cutter SEO plan, you’re getting a bespoke strategy tailored to your SaaS growth levers, developed to align with your GTM approach. Unlike other agencies that pass off work to junior SEOs, I personally develop your strategy to ensure high-impact execution and measurable results.
How Can we help?
Become Our Next Growth Success Story
↑ 878%
Organic traffic
↑ 670%
Organic traffic
Scaling SaaS
Establishing Frameworks
Forecasting Impact
Subversive Growth
Future Proof SEO
Competitively Defensible SEO
Driving Funding
Growth Motions
NLP-SEO
Leveraging Product
Bespoke Strategies
Impactful Engagement
#1 SaaS SEO Agency
Innovation
Exalt Growth
Frequently Asked
Questions
Why is Exalt Growth a better choice than other SEO agencies?
Most SEO agencies approach SEO from an audit mindset, focusing on the technical aspects of SEO and using outdated tactics. This doesn't create that step change in growth or generate revenue like promised.
Exalt Growth is the future of SEO for SaaS businesses. Taking a top-down approach to SEO we leverage your specific business model and competitive advantages to generate predictable, scalable, and attributable revenue growth.
What is a SaaS SEO agency?
SaaS SEO agencies are digital marketing agencies that provide search marketing services specifically for Software-as-a-Service businesses. These agencies have SEO expertise specific to software companies and may act as SaaS SEO consultants for defined challenges.
How is SEO for SaaS companies different?
SEO for SaaS companies reaches the entire customer journey by targeting keywords and creating content for the various stages of the potential buyer's journey from awareness to purchasing decision.
SaaS companies also can have different SEO levers compared to traditional businesses. An example of this is when a SaaS company's users are generating the content that is on the website by using the product.
What are the differences between B2C and B2B SaaS SEO strategies?
The difference between B2B and B2C SEO for SaaS businesses are the goals and the SEO tactics used.
B2B SEO differs compared to B2C SEO due to the differences in:
- Target audience
- Sales cycle
- Product complexity
- Pricing model
- Marketing channels
- Buyer behavior
- Budget
- Customer support
Is Technical SEO for SaaS important?
Technical SEO ensures that search engines can crawl and index your SaaS website and that it performs when a user visits. SaaS companies must emphasize their sitemaps and website architecture to ensure search engines and users can understand and navigate their website easily.
Technical SEO is more important for SaaS companies due to the SEO strategies and tactics used. For example, when a SaaS SEO strategy leverages user/inventory generated content. Or, when Programmatic SEO is utilized as an SEO tactic. In these scenarios, Technical SEO becomes a vital lever for ensuring success.
Is SEO Dead?
Most certainly not, SEO drives 24% of all SaaS traffic, second only to direct traffic at 60%. With the rise of generative search, having a search presence is even more important for your SaaS growth.
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